Placements and backlink checks

When a publisher links to you, mark the prospect Won and paste the live article URL. We fetch that page (public addresses only, 2 MB limit), look for a link to your campaign's target URL (ignoring www, trailing slashes and query strings) and record whether it's followed or marked nofollow, sponsored or ugc.

Won placements are re-checked weekly; owners get an email if a verified link disappears.